The undeniable rise of chatbots usage
You might be wondering, what exactly chatbots are and how does it affect your experience online. Simply put, a chatbot is simply an automated messaging system that provides instant responses to your queries on a website. It’s a time-saving innovation, automating aspects of customer ...
How to write the best marketing strategy possible
Creating or improving a business invariably leads to the task of developing a marketing strategy. Every business should have a business plan, marketing strategy and plan, HR plan and sales plan. This foundation is vital for attracting customers and establishing a robust and sustainable presence ...
Will Implementing AI in your Business give it a Competitive Advantage?
It is said that businesses who adopt Artificial Intelligence are 3.5 times more likely to grow their profit margin by up to five points more than industry peers.
Does AI in Marketing still need humans to succeed
AI in Marketing has very quickly established itself as a tool that is being commercially used in government and corporate systems on a large scale and it’s showing no signs of deceleration.When something of this magnitude and intelligence is making massive strides in society and the workplace, ...
Is hiring a “robot” to conduct your next workshop too impersonal?
In an era dominated by technological advancements, the influence of artificial intelligence (AI) on various aspects of our lives is undeniable. AI is expected to see an annual growth rate of 37.3% from 2023 to 2030, as it continues to revolutionize various industries. A pressing question ...
Is AI expected to be the most impactful technology
One of the first references to AI dates to 1950 in an article by Alan Turing entitled “Computing Machinery and Intelligence”. The official birth of artificial intelligence took place a few years later at the 1956 Dartmouth Conference. This technology is therefore not invented ...
What is all the hype around AI and marketing?
When you hear “AI”, are you thinking about science a fiction film?
Is AI the new marketing?
Nowadays, AI is everywhere! At our jobs, when we use the internet, in our homes, pretty much simply everywhere. AI is a machine learning designed to simplify our life and make sure all we see on the internet or on our applications is relevant to our methods of consumption. A simple example is ...
Why the big players on Wall Street all invest in AI trading systems
Recent events such as the global financial crisis in 2007/2008 demonstrate the tremendous impact that these financial institutions can have on the entire world.
The impact of machine learning in the travel industry
Every business owner and business leaders working in the field of tourism and travel, must use the latest trends to ensure that they are constantly up to date with the market. Therefore, it’s crucial to keep up with the development of our fast-growing technology and integrate machine learning ...
