The pandemic has exposed businesses to unprecedented working conditions with social distancing, remote working and restrictions in place. Facing a volatile environment where rules and ways of conducting business can change all the time, businesses are evidently pushed towards a sped-up digital transformation.
Today, no marketer can deny the importance of blogging in a marketing strategy. Blogs can increase customer engagement, drive traffic to your website, improve search engine optimization and gradually build up the brand’s authority in the industry. But not everyone is doing it right and below are the top rookie mistakes businesses make in blogging:
The pandemic came, arrived and pushed businesses to think differently especially with how they interact with technology especially in light of marketing.
What is the point of sending hundreds of marketing emails to your target audience, but they never open it? It’s a waste of money, time and effort. Email is a very powerful marketing tool if you know how to do it right. Let’s learn 5 tips on how to improve email conversion rates.