How brand ambassadors can help your marketing plan succeed
Marketing is a crucial and challenging activity for any business, as it involves creating and communicating value propositions, building and maintaining relationships, and influencing and satisfying customers. Marketing is also constantly evolving and adapting to the changing environment and ...
What is the Future of Marketing 2023
In the dynamic realm of marketing, the only constant is change. Over the past few years, this change has been accelerated by the relentless growth and evolution of technology. As we step into 2023, the landscape of marketing is undergoing a profound transformation, driven by the pervasive ...
How AI is revolutionising E-commerce Marketing
E-commerce is one of the fastest-growing sectors in the digital world, with millions of customers shopping online every day. It is expected that by 2023, 22% of global retail sales will be made through e-commerce. However, with this growth comes increased competition and higher expectations ...
Is AI being used to monitor staff activity?
In the dynamic landscape of technological trends, the use of Artificial Intelligence (AI) has permeated various facets of our daily lives, including the professional sphere. For many the thought of their work activities being monitored might make them a bit uneasy, but that is the direction AI ...
Does Artificial Intelligence Influence Consumer Behavior?
Artificial intelligence is already very prevalent in the business realm, whether we know it or not. There are plenty of concerns about how it might affect the workforce, but have we considered how it could influence the behavior of our customers? The customer experience has so many variables ...
How AI is playing a role in modern transportation
New ways of modern transportation are just around the corner and AI is at the forefront of this development. Autonomous cars, self-driving garbage trucks, and drone air taxis are all in the near future for the world of transportation. Technology has come a long way, but just how advanced has it ...
Will AI be able to protect itself from hackers – Cybersecurity update
Cybersecurity has always been a tricky issue due to the high complexity of the industry and the always-changing nature of the technology sector.
What can we expect from AI in 2024?
As we move through 2024, the landscape of Artificial Intelligence (AI) showcases a remarkable evolution, marking an era of unprecedented technological advancements. The journey from its early days to the present has seen AI in 2024 not just grow, but fundamentally alter various facets of life ...
Artificial Intelligence will create more jobs than it destroys!
Debunking the Myth In the realm of Artificial Intelligence (AI), there’s a lingering fear that as technology advances, it will displace workers, leading to a surge in unemployment. However, contrary to this apprehension, AI holds the potential to be the most significant job engine the ...
Does AI have the potential to destroy or improve society?
AI in Marketing: Transforming or Destroying Society? The rise of artificial intelligence (AI) in the realm of marketing is a phenomenon that has garnered both excitement and apprehension. AI’s potential in marketing, a field pivoting on human insights and creativity, has led to a ...