In today’s digital age, the use of data in a meaningful way is business critical. Robotic Marketers AI powered marketing strategies are world renowned as being the benchmark for marketing strategy development. They do what other marketing strategies are not able to accomplish – that’s using data in a business critical way.
Many businesses are looking for ways to streamline their marketing efforts and get the most out of their resources. One solution that has gained popularity in recent years is marketing automation, which involves using software to automate repetitive tasks and free up marketing teams to focus on more strategic initiatives. However, while marketing automation can certainly be a powerful tool, it can also be time-consuming and complex to set up and maintain. Marketers that go down this road know its worth it.
Enter Robotic Marketer, an AI-powered marketing platform that takes marketing automation to the next level. By using artificial intelligence, Robotic Marketer helps businesses automate the development of marketing strategies and plans, saving time and increasing efficiency. Using data insights from competitors and customers and marrying this information with business goals, industry best practice and benchmarking, creates marketing strategies that are predicted to be more effective.
What is Robotic Marketer?
Robotic Marketer is a comprehensive marketing platform that uses artificial intelligence to automate the development of marketing strategies and plans. It offers a range of features and tools designed to help businesses streamline their marketing efforts and get the most out of their resources.
In simple, Robotic Marketer develops, manages, executes and reports on marketing strategy performance.
One of the key features of Robotic Marketer is its ability to analyze a company’s marketing data and use it to generate personalized marketing strategies and plans. This can be a huge time-saver for businesses, as it takes the guesswork out of developing a marketing strategy and allows marketers to focus on execution.
Robotic Marketer also offers detailed information on various marketing processes, including email marketing, social media posting, and lead generation. This can be especially useful for businesses that are new to marketing automation or are looking to improve their marketing efforts.
How Can Companies Benefit from Robotic Marketer?
There are many ways that companies can benefit from using Robotic Marketer’s AI-powered marketing platform that leverages data driven marketing strategy development. Here are just a few:
- Streamline marketing efforts: One of the main benefits of Robotic Marketer is its ability to automate the development of marketing strategies and plans. This can save businesses a lot of time and allow marketing teams to focus on execution rather than strategy development.
- Improve efficiency: In addition to streamlining marketing efforts, Robotic Marketer can also help businesses improve their overall efficiency. By automating repetitive tasks and providing detailed information on marketing processes, it can help businesses get more out of their marketing resources.
- Increase ROI: By automating the development of marketing strategies and plans, Robotic Marketer can help businesses make more informed decisions and allocate their marketing resources more effectively. This can lead to higher returns on investment (ROI) and better overall results.
- Reduce costs: By automating marketing tasks and improving efficiency, Robotic Marketer can help businesses reduce their marketing costs. This can be especially beneficial for small businesses or startups that have limited marketing budgets.
- Enhance customer experiences: Robotic Marketer can also help businesses enhance their customer experiences by providing personalized marketing recommendations and automating customer interactions. This can lead to higher customer satisfaction and loyalty.
Business critical marketing decisions
In today’s competitive business landscape, it’s more important than ever for companies to get the most out of their marketing efforts. Robotic Marketer’s AI-powered marketing platform offers a range of features and tools that can help businesses streamline their marketing efforts, improve efficiency, increase ROI, and reduce costs. By automating the development of marketing strategies and plans and providing detailed information on marketing processes, Robotic Marketer can be a valuable asset for businesses of all sizes.
In 2009, a now well-known slogan was introduced by Apple – ‘There’s an App for that’. The catchphrase was referring to the number of apps that Apple had available on its store, a store that can’t be accessed outside of its own network of devices. Now, more than a decade later, Apple aren’t the only ones that have ‘an app for that’. There is seemingly apps and software for every possible use case. For marketers, this software is called MarTech or AdTech.Read more
According to an annual study conducted by Statista, there were 8,000 marketing technology solutions available to industry professionals in 2020. MarTech, as some may call it, is flourishing with a number of these tools becoming increasingly popular in the business landscape. Read more
Executing a marketing strategy can be a tedious and overwhelming process, that is why marketing automation can be a marketer’s best friend!
Marketing automation software automates and streamlines marketing activities and is most beneficial in areas such as email marketing, social media, and lead generation.
It provides personalized experiences for clients, which results in an average of 50% increase in email open rates. It is also an efficient use of a business’ time as it minimizes repetitive tasks through automation, allowing employees to focus on the core business, whilst minimizing the risk of human error.
Whether you want to optimize your employees’ time or define your target audience profiles, an automated marketing system is beneficial for leveling up your marketing efforts. So, let’s take a look at how it can help your business.
Benefits of marketing automation:
It helps with reducing costs
Through a streamlined marketing process, you can reduce costs by using time more efficiently. It is seen that marketing automation drives a 14.5% increase in sales productivity and a 12.2% reduction in marketing overhead costs. It also allows you to improve your analysis of big data, saving on the time it takes to have to manually analyze and sort big data.
It helps in generating better leads
With marketing automation, implemented organizations can experience a 10% increase in their sales pipeline contribution. This is because it can target segments through landing pages, provide A/B testing by creating two versions of an ad, email or landing page determining which provides a better outcome, and helps to build your contact list.
It improves accountability
It allows you to see where your strengths and weaknesses lie in the business in terms of staff and efforts in both sales and marketing.
Through data reporting, analysis and most importantly feedback you can align and unify the sales and marketing goals of each team by setting benchmarks and qualifiers, while also receiving reports on the successes or failures of these goals. In addition to this, it can also determine where and what leads need to be nurtured to become sales qualified leads (SQL).
It increases efficiency
Automation can provide efficiency through a reduction in repetitive manual tasks to optimize productivity.
The software can provide marketing campaign calendars, target multichannel campaigns such as SMS or push notifications, provide seamless customer personalization (which would normally take days) and provide powerful customer retention programs such as abandoned cart or win-back campaigns.
It helps refine the marketing process
These systems can work effectively to align with your marketing strategy and adapting communication tactics relating to the customer journey. Marketing automated software provides clarity on a buyer’s behavior. They also provide a seamless alignment to your marketing strategy and can effectively market through multiple channels such as mobile, PC, SMS and email.
An important factor in automation is the ability to test different campaigns. This allows for analyses of better-suited campaigns that can be altered or optimized to the various segments and generate more lead conversions.
It helps with effectively targeting customers
Automated systems can segment your customers by demographic, location, interests and behaviors, allowing for accurate communication with leads, which can generate sales.
By understanding your buyer’s persona, you are able to deliver relevant content to prospects instead of just generating useless noise.
It boosts customer lifetime value
This can be accomplished through upselling and cross-selling features in automation. Meaning you don’t miss out on this potential to increase revenue. This can effectively be implemented through personalized up-sells at the end of a transaction or sending birthday SMS/ emails generated automatically through the system.
Automated marketing systems can allow businesses to run more efficiently and effectively, saving time and costs on the overall budget. They allow for campaigns to be executed and operate with maximum impact, by providing in-depth analysis of campaigns, leads and customers.
The great thing about them is you can tailor to make them meet the needs of your business and better service your client base.