Apple and OpenAI Join Forces: What Does This Mean for Marketers and Privacy Risk?
If you’ve been on X today you would see that the partnership between Apple and OpenAI is all that anyone can talk about – and with good reason. This integration has marketers scrambling to understand its potential impact on marketing strategy execution and any resemblance of privacy. While some ...
The undeniable rise of chatbots usage
Understanding Chatbots: A Modern Tool for Enhanced Customer Interaction You might be wondering, what exactly is a chatbot and how does it affect your experience online? Simply put, a chatbot is an automated messaging system that provides instant responses to your queries on a website. ...
