Georgia Tech Gamification Clues
For those who like ‘old school’ gamification, and are attending today’s speech to marketing students at Georgia Tech by Mellissah Smith, the CEO of Robotic Marketer accompanied by her dog Jolie, you might find this handy. Words to find: Data Scientist CMO Marketing Assistant Manager ...
How a Marketing Strategy Technology is the Best Option for your Marketing Team
Technological innovation and marketing strategy are unique and evolving disciplines, wide-ranging into relevant circumstances which are utilized by marketing teams to help facilitate an intended experience amongst consumers. Today, marketing strategy technology is a required approach, employed ...
How Companies Use AI To Improve Brand Management
Source: Jeff Bullas Ideally, your brand illustrates who your organization or company is and how it’s perceived by your customers. This means both marketing and product managers need to work closely to protect the overall brand value. Brand management, at its core, is all about sustaining, ...
