Apple and OpenAI Join Forces: What Does This Mean for Marketers and Privacy Risk?

  • On : June 11, 2024

If you’ve been on X today you would see that the partnership between Apple and OpenAI is all that anyone can talk about – and with good reason. This integration has marketers scrambling to understand its potential impact on marketing strategy execution and any resemblance of privacy. While some ...

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The undeniable rise of chatbots usage

  • On : June 4, 2019

You might be wondering, what exactly chatbots are and how does it affect your experience online. Simply put, a chatbot is simply an automated messaging system that provides instant responses to your queries on a website. It’s a time-saving innovation, automating aspects of customer ...

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