Facebook can be considered one of the most popular social media platforms out there, with 68% of US adults actively using it. So, if you
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Selecting the right marketing agency to assist your organization in achieving and exceeding its goals is something that shouldn’t be taken lightly. This decision requires
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Over the past few weeks, the global stock market has taken a massive hit with share prices plummeting. And things aren’t looking like they’re going
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Since acquiring and merging with Musical.ly in 2017, TikTok, and its censored Chinese equivalent Douyin, have been downloaded more than 1.5 billion times. TikTok is
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Machine learning is a type of artificial intelligence that allows for the creation of predictive models and algorithms that are able to learn and improve
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Blogs are considered to be an invaluable tool for organizations to utilize. However, their effectiveness is more than often overlooked by companies who either completely
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The rise of influencer marketing has grown substantially over the past few years, and it’s not going to stop anytime soon. Considered to be one
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Marketing has evolved significantly in the recent decades – from door to door sales, cold calling, electronic direct mail (EDM) to the generation of artificial
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Regardless of the industry a business operates in or the products and services it offers, it needs a plan of action. Marketing is probably most
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A job interview for marketing was conducted in the 90s where a hopeful candidate was asked to sell their future employer a pen. Decades later,
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Another Super Bowl has come and gone. Marketers have battled it out for the audiences’ attention- using all sorts of gimmicks and tactics to stand
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