A guide to Lead Generation in 2023
In 2023, lead generation will be different. Why? As most of our customers no longer interact with us in person and new technologies are replacing old ones, like search engines and email marketing, how we adjust to the work-from-home environment will determine how well we can use customer ...
Women in AI – Female Founder to Launch World’s First AI-Driven Marketing Strategy Platform
Brand Soul Malaysia, a leading brand strategy consultancy firm in Malaysia, launches the world’s first artificial intelligence (AI) driven marketing strategy platform in collaboration with Robotic Marketer.
Transform Your Marketing Strategy with AI: Create a Personalized Plan that Drives Business Growth
As a marketer, you know that understanding your target audience and creating a compelling brand message is critical to driving business growth. But how do you ensure that your marketing programs are delivering the results you need? The answer lies in creating a personalized and data-driven ...
DIY AI marketing strategy for Pipedrive, HubSpot, Sendinblue, Salesforce and Nimble users
Marketing is an essential aspect of any business strategy, as it plays a crucial role in promoting a brand, building customer relationships, and generating revenue. Without effective marketing strategies, even the best products or services may go unnoticed in a crowded market. Therefore, it is ...
5 Top Trending Marketing Tactics – relevant right now
As the world increasingly adopts digital technology, the marketing field constantly changes, frequently emerging new methods and approaches. For businesses to remain competitive, they must keep abreast of the latest marketing tactics and strategies. This discussion will delve into the top five ...
How to write the Best Marketing Strategy possible In 2023
All business plans must include a marketing strategy since it describes how a company will connect with its target market and accomplish its objectives. For example, a business can boost sales, differentiate itself from rivals, and build brand awareness with a solid marketing plan.
How to Use Google Ads to Drive Traffic and Sales: Tips and Best Practices
Online advertising has become a key part of any business’s marketing strategy and when it comes to online advertising, Google Ads are undoubtedly one of the most powerful and effective platforms available. With over 246 million unique visitors in the United States alone, Google is the ...
Marketing Strategy: How to use benchmarking and industry best practice
When it comes to marketing strategy, many companies choose to use in-house resources intricately involved in the brand and marketing activities of the organization.
Augmented Reality in Marketing: Engaging Customers with Immersive Experiences
Augmented Reality (AR) is a technology that overlays digital information and graphics on top of the real-world environment, creating an immersive experience. AR has been gaining popularity in various fields, including marketing and by integrating AR into marketing campaigns, businesses can ...
The Importance of User Experience (UX) in Marketing: How to Improve Customer Engagement
People like using the internet for several purposes, whether they are shopping, booking flights, checking in with friends, or simply looking up information. The effectiveness of user experience has a significant impact on all of these different online functions.
