Baltimore marketing firm C-360 Agency invests in AI to write marketing strategies

  • On : August 1, 2023

Source: bizjournals

Artificial intelligence will start writing marketing strategies for Baltimore companies after a $1.1 million partnership between a Baltimore County marketing firm and an Australian technology company.

The C-360 Agency in Baltimore County is using software from Robotic Marketer to cut down on the time required to create marketing strategies, which are commonly 50 page documents that give the timeline and plan for a marketing campaign. The technology allows C-360 to build a marketing strategy for a client in 30 days for several thousand dollars, instead of the $50,000 and two to four months it usually takes to produce a plan.

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Source:  bizjournals