The Misconceptions of Digital Marketing in the Construction Industry

The Misconceptions of Digital Marketing in the Construction Industry

  • On : July 9, 2020
For whatever reason, there always has been a giant brick wall between digital marketing and the construction industry.

It is as if, the construction industry perceives the term ‘digital marketing’ by associating with basic advertising instruments, such as issuing email marketing, promotional content, and online posts, without a proper marketing plan to enact without the organization’s intentions or objectives. A common misconception with digital marketing, especially social media marketing.Read more