Robotic Marketer: AI in Marketing

Power of Artificial Intelligence in Marketing

  • On : February 7, 2024

Businesses use innovative technologies to be competitive in the constantly changing digital world of today. With the use of algorithms and data analytics, artificial intelligence (AI) is revolutionizing marketing by improving decision-making and delivering tailored experiences. Customer ...

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digital-marketing-transformation

The Importance of Market Research in Digital Marketing Plan

  • On : November 6, 2023

The global digital advertising and marketing market was estimated at $350 billion in 2020 and is projected to reach $786.2 billion by 2026. Digital marketing is shaping the future of marketing, and the right digital marketing plan can catapult a business ahead of the competition with strategic ...

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AI-based marketing strategy development

Does Modern Marketing Mean 100% Digital?

  • On : July 26, 2023

  With new digital marketing techniques evolving and adapting to the market demographic, it is difficult for marketers to predict what customers will prefer. As many customer demographics change and interact differently depending on country of origin and lifestyle, marketers have the ...

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Nine Unexpected Benefits of Video Marketing Not Often Considered

What you should know about Video Marketing

  • On : March 31, 2023

For companies of all sizes, video marketing has become an integral component of a successful marketing plan. Consumers like to interact with businesses that offer visual appeal and engaging content in today’s digital age, and video marketing delivers both. Videos are a practical approach ...

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Video marketing

The Rise of Video Marketing and Its Impact on Brands

  • On : January 13, 2023

It’s understandable why video marketing has become so popular in recent years. The rise of streaming platforms like YouTube and the widespread adoption of smartphones has made it easier for businesses to create and share video content.

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Customer Testimonials

The Benefits Of Using Customer Testimonials In Business Marketing

  • On : January 12, 2023

If you’re into makeup or the beauty industry, you will be familiar with the substantial success of the makeup brand Charlotte Tilbury in recent years. Despite the company being present for a few years, it’s only recently the company has gained traction and skyrocketed into the spotlight. Due to ...

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Email marketing best practices and tips for success

  • On : January 11, 2023

Email marketing is a cost-effective and efficient way for businesses to reach and engage with their target audience. You can build relationships, drive sales, and increase brand awareness by sending targeted, personalized messages to your email subscribers. First, however, it’s essential ...

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omnichannel approach

Why is an omnichannel approach to modern marketing so popular?

  • On : October 17, 2022

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Market Researching

The Best Marketing Strategies for IT Consulting Firms

  • On : October 12, 2022

The IT world is one of the fastest evolving and growing worlds. And keeping up with it is essential to stay ahead of the competition, and one of the best ways to do so is by marketing the business, so more and more people are aware of it. But what exactly is a marketing strategy? […]

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B2B-business-selling-S/4HANA

Best ways to market a B2B business selling S/4HANA

  • On : September 21, 2022

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