Virtual Reality

Is the metaverse just marketing hype?

  • On : December 30, 2021

metaverse The world is abuzz with hype over how customers will experience brands through the metaverse and with the likes of Facebook and Microsoft throwing their weight behind the ‘next big thing’, the world is scrambling to work out whether it is just hype or do we all need to be early adopters and move our marketing budget and direction into a sci-fi era.

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Why your Technology company is falling behind - The Do’s and Don'ts of Marketing in Tech

Why your Technology company is falling behind – The Do’s and Don’ts of Marketing in Tech

  • On : August 5, 2021

Emerging technology companies can have bright business prospects, however, without the right marketing strategies in place, their ability to attain long-term goals is far from reach.

You may ask; Why are such prospective companies still failing to succeed in their marketing?

My answer to this question is quite simple.Read more