The Next Frontier in Marketing: AI and the Power of Personalization
The integration of Artificial Intelligence (AI) into marketing strategies marks a significant transformation in how businesses connect with their audience. Personalization through AI isn’t just a new tactic; it’s becoming essential for companies that want to deepen their ...
AI and Contextual Marketing: Targeting the Right Audience at the Right Time
AI and Contextual marketing are a modern approach to marketing that leverages the context in which an advertisement is displayed to deliver a more relevant and personalized experience to the audience. It involves utilizing data, technology, and machine learning to understand the audience, their ...
