How AI Has Changed Digital Marketing Forever
Artificial intelligence is the ability of a digital computer or a computer-controlled robot to take over human tasks and effectively complete them. AI allows for the machine to display human-like abilities, such as learning, planning, talking, writing, and creating. As innovation in AI ...
Voted Best AI-Enhanced Marketing Strategy Solutions Provider – by Corporate Vision in the Artificial Intelligence Awards 2021
Marketing is a vital function for any business that wants to create value, build relationships, and influence behaviour. Marketing is also a dynamic and competitive field that requires constant innovation and adaptation. A report by Adobe revealed that 76% of marketers agreed that marketing had ...
Why Marketing Expertise Isn’t For Everyone
With marketing budgets among companies rising and the global marketing environment becoming harder to create differentiation, the basic marketing tools we once used are no longer adequate. Increasingly, companies are splashing aimless content through marketing channels in an attempt to attract ...
Virtual Marketing Internship Program
Due to the pandemic, many future #marketers are being turned down for #internships, so we thought that we had better help solve this problem. While Robotic Marketer is a start-up, we have an abundance of knowledge and skills that we can pass onto future marketers seeking a career – particularly ...
Why Technology Adoption Is Now Compulsory
We live in a world where not all industries operate on the same level of innovation. Some industries boast impressive digitalisation and technology adoption, whereas others see no value in it, especially the more traditional sectors. But that is all soon to change.
Creating Personality for your Artificial Intelligence (AI) and Chatbots
The pandemic came, arrived and pushed businesses to think differently especially with how they interact with technology especially in light of marketing.
How Being A Woman In Technology Smashed My Confidence
It was 25 years ago, almost to the day, that I started as a young woman in the technology industry. At the time, I was an ambitious, vibrant, enthusiastic technology marketing specialist keen to make my mark on the world. Everyone was so inviting back then and always ensured that I had the ...
How Artificial Intelligence is Building The Future of eCommerce
Source: Jeff Bullas eCommerce won’t be the same after this year’s events. While the whole planet was frozen by the coronavirus pandemic, offline stores found they couldn’t compete with even the smallest online stores when people’s lifestyles were limited by their homes or neighborhoods. But ...