Super MarTech Brands: The Power of Collaboration in Modern Marketing

  • On : May 30, 2024

In the field of marketing technology (martech), collaboration isn’t just a buzzword – it is a necessity. As businesses increasingly seek integrated solutions that simplify operations and help improve data capabilities, major martech brands are joining forces. These collaborations not only ...

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Beyond Guesswork: AI’s Role in Optimizing Marketing Budgets

  • On : May 2, 2024

Marketing teams often find themselves at a crossroads when trying to align marketing goals and budget allocation for the same. In the realm of business strategy, allocation of marketing budgets represents a critical juncture between planning and execution. The introduction of Artificial ...

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Robotic Marketer: AI in Marketing

Power of Artificial Intelligence in Marketing

  • On : February 7, 2024

Businesses use innovative technologies to be competitive in the constantly changing digital world of today. With the use of algorithms and data analytics, artificial intelligence (AI) is revolutionizing marketing by improving decision-making and delivering tailored experiences. Customer ...

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Why You Need The Help Of Marketing Strategy Technology

  • On : August 21, 2020

Because technology is the answer to coping with the future.   Following the current trajectory of the world’s events, I think it’s safe to say that technology is at the forefront of managing the ‘new normal’. Today, there is mounting pressure on businesses to adapt quickly in order to stay ...

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How a Marketing Strategy Technology is the Best Option for your Marketing Team

How a Marketing Strategy Technology is the Best Option for your Marketing Team

  • On : August 17, 2020

Technological innovation and marketing strategy are unique and evolving disciplines, wide-ranging into relevant circumstances which are utilized by marketing teams to help facilitate an intended experience amongst consumers. Today, marketing strategy technology is a required approach, employed ...

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