Webinar Series

45-Week Webinar Series for Elevate 100 Club: Implementing AI Marketing Strategy

Guiding junior marketers and entrepreneurs in implementing their AI marketing strategy, the webinar series will first set the foundation, then establish a marketing cadence, and finally focus on specific areas for lead generation and optimization.

Webinar Series Outline

Weeks 1-6: Setting the Foundation

  • Introduction to AI Marketing Strategy Implementation
  • Auditing Current Marketing Assets
  • Creating a Comprehensive Inventory of Digital Assets
  • Optimizing Website and Landing Pages for AI Integration
  • Establishing Your Social Media Presence
  • Email Marketing Essentials: Building Your Mailing List

Weeks 7-12: Establishing a Marketing Cadence

  • Creating a Marketing Calendar: Overview and Tools
  • Developing a Content Strategy for Different Channels
  • B2B Marketing: Developing a Lead Nurturing Cadence
  • B2C Marketing: Engagement and Conversion Strategies
  • E-commerce Marketing: Driving Sales through Targeted Campaigns
  • Integrating AI Tools into Your Weekly Marketing Routine
Webinar Series
Webinar Series

Weeks 13-18: Lead Generation Campaigns - Basics

  • Fundamentals of Lead Generation in AI Marketing
  • Creating Effective Lead Magnets
  • Setting Up and Optimizing Landing Pages for Conversion
  • Creating Persuasive Call-to-Actions (CTAs)
  • Basics of Lead Scoring and Prioritization
  • Email Automation for Effective Lead Follow-up

Weeks 19-24: Focus on SEO

  • SEO Basics for AI-Driven Marketing
  • Keyword Research and Optimization Strategies
  • Building Backlinks: Techniques and Best Practices
  • Optimizing On-Page SEO for AI Integration
  • Local SEO Tactics for Targeted Reach
  • Analyzing and Adapting to SEO Metrics and KPIs

Weeks 25-30: Optimizing Social Media Performance

  • Social Media Strategy in AI Marketing
  • Utilizing AI for Target Audience Analysis on Social Media
  • Content Scheduling and Automation on Social Platforms
  • Engaging with Your Audience: Best Practices
  • Paid Social Media Advertising: Setting Up Campaigns
  • Monitoring and Adapting Social Media Strategies

Weeks 31-36: Public Relations and Brand Building

  • Integrating PR into Your AI Marketing Strategy
  • Deploying Press Releases and Media Pitches
  • Building Relationships with Influencers and Journalists
  • Leveraging Social Proof and Testimonials
  • Hosting Webinars and Online Events for Brand Visibility
  • Analyzing PR Campaign Effectiveness
Webinar Series
Webinar Series

Weeks 37-42: Advanced Lead Generation Techniques

  • Advanced Techniques in AI-Powered Lead Generation
  • Retargeting and Remarketing Essentials
  • Conversion Funnel Optimization
  • Utilizing Chatbots for Interactive Lead Capture
  • Developing and Implementing an Omnichannel Strategy
  • A/B Testing and Optimization for Lead Generation

Weeks 43-45: Special Focus Areas (Varies by Month)

  • In-Depth Analysis of a ‘Hero’ Area: SEO, Social Media, or PR
  • Case Studies: Success Stories in AI Marketing Implementation
  • Final Review and Strategy Adaptation for Continued Growth

Client Testimonials

Our Clients

At Robotic Marketer, our marketing consultants have built some of the best and most productive of relationships that are rooted in a desire to create a marketing plan to achieve greatness. We have offered marketing consulting services to a range of clients from small to mid-sized companies who through the Robotic Marketer platform seek to develop refreshed a marketing strategy that will help them stand out of an ocean of competition.

our clients