Experience The Power Of AI, Big Data & Machine Learning
Are you looking to grow your customer base? Do you want to generate more leads? Or create shorter sales funnels but don’t know how to achieve that? If so, then the Robotic Marketer Marketing Strategy Workshop is just the answer to your prayers.
The Marketing Workshop is designed to build on you and your team’s marketing knowledge to provide insight on the current state of your business’ marketing efforts. With the help of an experienced marketing consultant facilitating the 2-hour workshop, the Robotic Marketer ‘robot’ automates the process of market research, competitor analysis, marketing best practices – deep diving in Google keywords, advertising, competitor content and customer behaviour.
Faster, smarter and more intuitive than the average human – the workshop fast-tracks research and machine learning from past marketing strategies, which clearly defines a path moving forward to achieve the best possible results with data-driven marketing outcomes.
Bring the entire team along no matter where they are, or do it in your own time, in stages that fit your schedule.
Understanding Your Business
Customers, competitors and market conditions constantly change. A Marketing Workshop ensures you are up-to-date and are adapting to the dynamic environment. With Robotic Marketer you will:
- Identify key strengths and growth opportunities in lead generation, brand awareness and digital marketing to capitalize on.
- Identify inefficiencies in your current marketing efforts
- Understand your competitive landscape to help build a sustainable competitive advantage
- Understand your target market profile
Defining Target Audience
A Robotic Marketer Marketing Workshop ensures that your time, energy, activities and other resources are streamlined towards a consumer base that matters. A target market profile will include:
- Audience location
- Key industries
- Key characteristics
- Products & services purchased
- Methods of communication
Key Marketing Tactics
Once you’ve understood your business and target audience, the marketing workshop builds on that information to provide you with key recommendations on how to conduct marketing over the next 12 months. Recommendations will help with:
- Lead Generation
- Raising Brand Awareness
- Establishing consistent messaging
- Improving engagement online
- Creating shorter sales funnels
Benefits of the Marketing Workshop
- Facilitated by an experienced marketing consultant
- Understanding of your business
- Setting up of marketing objectives
- Brainstorming on marketing tactics
- Deep diving into your target audience
- Analysis on the pros & cons of the competitive landscape
Know Your Audience
You’ve streamlined your product. It’s ready to fly off the shelves in droves. But, where do you find customers that want to buy it? Don’t let your product die on the shelf or spoil in a digital cart. Develop a loyal target audience that fits perfectly fits your product design.
The Marketing Workshop will cover:
Sales & Marketing Objectives Overview Unique Value Proposition Positioning & Communications Search Engine Optimization (SEO)
Direct Marketing Branding Influencers Testimonial/Case Studies
SWOT Analysis Ideal Customer Profile Media Social Media
Mission & Vision Website Electronic Direct Mail (EDM) Public Relations
Events Competitor Analysis Blogs Advertising
At Robotic Marketer, we have built some of the best and most productive of relationships that are rooted in a desire to achieve greatness. Our clients range from small to medium-sized companies who through the Robotic Marketer platform seek to develop refreshed marketing strategies that will help them stand out of an ocean of competition.