How Long Should Blog Posts Be in 2020?
If you’re a blogger, you’ve probably asked your editor “how long should this blog post be” more times than you’d care to admit.
And most of the time, you’ll hear an answer that sounds something like this: “However long it needs to be.”
There’s certainly a nugget of truth in there — you shouldn’t beholden yourself to a character count that’s either too low or too high. However, any experienced blogger will tell you that there is an ideal length or range for how long your blog posts should be, especially when you take certain criteria into account like your audience, the topic, the structure of the post, and what your main promotional channel is.